Or listen on:
In this episode, I sit down with Lisa Riley, Senior Vice President and Head of Global Events at Forrester.
We dived into how to run a virtual event that cuts through all the noise, how to retain attention and avoid ‘Zoom fatigue’, and how to replace the face-to-face networking experience online.
Lisa also shares her thoughts on the return of in-person conferences and the changing expectations of event sponsors.
This episode is a must-listen for B2B professionals who need to know how to plan, promote and run more effective virtual events.
You can follow Lisa here.
Thanks to my friends at Chili Piper for sponsoring this episode. Any company that helps B2B marketers capture more of the 60% of leads that never convert is one to keep an eye on.
Also follow me on Twitter at @JasonRBradwell – all my best stuff is on Twitter.
