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In this episode, I sit down with Ivonne Aldaz, Marketing Specialist from Tint and author of the ‘Future of Marketing’ newsletter.
We talk about:
- The strategy behind launching Future of Marketing as a separate brand to Tint – and how this has helped build credibility for the newsletter
- How Ivonne and her team have cracked the distribution code to get their work in front of as many eyeballs as possible
- And why a focus on brand – which is more than just visuals btw – is a challenge you want to solve quickly and solve early to save yourself hassle further down the line
We also talk through Ivonne’s dream marketing career in space travel.
This is real advice for the everyday B2B marketer who wants to be better.
You can follow Ivonne here: @IvonneAldazz
You can also follow me on Twitter at @JasonRBradwell – all my best stuff is on Twitter.